Diffusion of industrial products: empirical estimation of the influence of opinion leadership
Engineering Management and Systems Engineering
Ph. D. in Engineering Management
University of Missouri--Rolla
xi, 201 pages
© 1991 Lisa K. Baganoff Gaynor, All rights reserved.
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Full-text not available: Request this publication directly from Missouri S&T Library or contact your local library.http://merlin.lib.umsystem.edu/record=b2477333~S5
Gaynor, Lisa K. Baganoff, "Diffusion of industrial products: empirical estimation of the influence of opinion leadership" (1991). Doctoral Dissertations. 872.
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