Title

Virtual Communities in an Enterprise Portal and the Effect on Corporate Governance for Generation Y

Presenter Information

Joseph Pieczynski

Department

Business and Information Technology

Major

Information Science and Technology

Research Advisor

Lea, Bih-Ru

Advisor's Department

Business and Information Technology

Abstract

With Generation Y entering the workforce, virtual communities may prove to be a worthwhile investment for enterprises because Generation Y uses similar tools. The objective of this research study is to identify if virtual communities in a corporate environment increase corporate governance in Generation Y.

This research was carried out in a St. Louis based fortune 500 multinational enterprise. A prototype virtual community was implemented with collaboration and social features including team rooms, community calendars, user profiles and micro blogging.

The analysis of the surveys and server usage supports that users felt the system helps with corporate governance. However in some aspects views of how much the system helped declined. These results illuminated barriers to successful implementation of a virtual community including change management, inclusion of relevant business content, amount of content, amount of users, type of users and culture of the company.

Biography

Joseph is an undergraduate senior majoring in Information Science and Technology and minoring in Business and Management Systems where he is learning how to manage business needs through the use of information technology. He is an officer in Phi Beta Lambda-Future Business Leaders of America, Technical Innovators and Entrepreneurs Society, student event coordinator for the Center for Enterprise Resource Planning and will be working for Accenture after he graduates.

Research Category

Social Sciences

Presentation Type

Oral Presentation

Document Type

Presentation

Award

Sciences oral presentation, Third place
Best Bibliography Award Recipient, Social Sciences

Location

Carver Room

Presentation Date

06 Apr 2011, 1:30 pm - 2:00 pm

This document is currently not available here.

Share

COinS
 
Apr 6th, 1:30 PM Apr 6th, 2:00 PM

Virtual Communities in an Enterprise Portal and the Effect on Corporate Governance for Generation Y

Carver Room

With Generation Y entering the workforce, virtual communities may prove to be a worthwhile investment for enterprises because Generation Y uses similar tools. The objective of this research study is to identify if virtual communities in a corporate environment increase corporate governance in Generation Y.

This research was carried out in a St. Louis based fortune 500 multinational enterprise. A prototype virtual community was implemented with collaboration and social features including team rooms, community calendars, user profiles and micro blogging.

The analysis of the surveys and server usage supports that users felt the system helps with corporate governance. However in some aspects views of how much the system helped declined. These results illuminated barriers to successful implementation of a virtual community including change management, inclusion of relevant business content, amount of content, amount of users, type of users and culture of the company.