Keywords and Phrases
Anonymous mobile apps; Location based mobile apps; Social media; Social networking; Taboo stigma topics; Yik Yak
"Anonymity and geolocation create a unique environment for users to communicate with each other. Discourse analysis was conducted to study the posts made on Yik Yak, an anonymous social networking mobile application to understand the communication patterns on an anonymous platform and the posts about taboo topics. The posts were analyzed specifically for patterns on taboo topics and how students interact on the anonymous platform on a particular campus (Missouri S&T campus). Student research assistants coded the collected posts into the pre-defined taboo categories namely sexual activity, non-sexual bodily functions, sexual orientation, mental/emotional health, and "other" taboo topics. I found that users post about taboo topics on Yik Yak and they do it frequently and the most talked about taboo topic is sexual activity. Users on Missouri S&T campus use the anonymous app to communicate with peers on different topics including taboo topics"--Abstract, page iii.
Northcut, Kathryn M., 1964-
Bryan, Eric Shane
Hall, Richard H.
English and Technical Communication
M.S. in Technical Communication
Missouri University of Science and Technology
ix, 124 pages
© 2016 Snehal Ravindra Shirke, All rights reserved.
Thesis - Open Access
Library of Congress Subject Headings
Online social networks
Electronic OCLC #
Shirke, Snehal Ravindra, "Yik Yak posts: A discourse analysis" (2016). Masters Theses. 7524.