Library and Learning Resources Faculty Research & Creative Works

Title

Developing K-12 Web-Based Learning Resources: Lessons Learned from Web Analytics

Abstract

This study focuses on using a web analytics tool, Google Analytics, to find out the usage and users' information behavior on an educational website, eThemes. Findings indicate that Google Analytics provides general descriptive data on where users are located, how they discovered and accessed eThemes, the first page they arrived at, and which pages they went to after they left a certain page. Results also showed that problems exist when interpreting data from Google Analytics, such as bounce rate and siteoverlay statistics.

Meeting Name

2nd International Multi-Conference on Society, Cybernetics and Informatics, IMSCI 2008 (2008: Jun. 29-Jul. 2, Orlando, FL)

Department(s)

Library and Learning Resources

Keywords and Phrases

Bounce rate; Digital content management; Google analytics; K-12 educational website; Web analytics tool

International Standard Book Number (ISBN)

978-193427246-6

Document Type

Article - Conference proceedings

Document Version

Citation

File Type

text

Language(s)

English

Rights

© 2008 International Institute of Informatics and Systemics (IIIS), All rights reserved.

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