Title

Television Advertising in the Arab World: a Status Report

Department(s)

Business and Information Technology

Keywords and Phrases

Arab Media Market; TV Ads; Bargaining and Bartering; Cultural and Religious Differences; Satellite T.V. In The Middle East

Document Type

Article - Journal

Document Version

Citation

File Type

text

Language(s)

English

Rights

© 2008 World Advertising Research Center, All rights reserved.


Share

 
COinS